A TikTok video posted on February 12, 2021, by @barbiannax claims “you need to stop shaving and start sugaring.”

The viral video, which racked up 5.3 million views in four days, claims that sugar waxing is superior to other hair removal methods because it is natural, exfoliates your skin, less painful, permanently reduces hair growth, water-soluble, lightens your underarms, and much more.

Other TikTokers are making similar claims, using two cups of white cane sugar, a quarter of a cup of lemon juice, and a quarter of a cup of water to make the waxing paste.